CHIME IN
FOR GENDER EQUALITY

Gucci CHIME: convening, uniting and strengthening the many voices speaking up and speaking loudly for gender equality around the world since 2013. A global campaign that aims to inspire participation in a collective community, uniting people across identities, borders, and generations in the fight for equality.

2022 SPOTLIGHT

Gucci CHIME announced a $500,000 USD donation to UNHCR, the UN Refugee Agency, to provide emergency support to refugees fleeing violence in Ukraine. Among our various initiatives, we also support refugees through employment opportunities and, for the fourth year in a row, Gucci received the “Welcome. Working for Refugee Integration” award by the UN Refugee Agency.


To celebrate International Women’s Day and as part of our five-year commitment to UN Women’s Generation Equality Action Coalitions, Gucci created a Generation Equality capsule collection with proceeds earmarked for NGOs through Gucci CHIME.

GUCCI CHIME 2022 IN NUMBERS

Gucci CHIME supported NGOs in countries around the world, leading to the support of 3,297 women and girls in 2022. The important work of these NGOs is highlighted in the map.

3,297
Women and girls benefited through supporting 17 NGOs in 20 countries around the world
$21.5 Million USD
Raised since 2013 supporting more than 500 projects in 92 countries through 185 partners
635,000
Women and girls positively impacted since 2013 reaching 3 million families and communities
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  • europe

    • Global Fund for Women
      Supporting diverse feminist funds with a focus on tech innovation for gender justice
    • Promundo (now known as Equimundo)
      Partnering with the Kering Foundation to educate and engage boys and men to become allies in the fight for gender equality
    • italy:

      Casa Internazionale delle donne, Artemisia, Beawarenow, SVS DAD / Progetto Cascina Rinascita
      Supporting organizations combating violence against women and supporting survivors
  • north america

    • Promundo (now known as Equimundo)
      Partnering with the Kering Foundation to educate and engage boys and men to become allies in the fight for gender equality
    • US:

      Ms. Foundation for Women
      Supporting groups led by and for women and girls of color via the Girls of Color Initiative

      Every Mother Counts
      Strengthening healthcare and access to resources for pregnant women

      Equality Texas
      Supporting trans youth and their families in Texas
  • south america

    • Global Fund for Women
      Supporting diverse feminist funds with a focus on tech innovation for gender justice
    • Promundo (now known as Equimundo)
      Partnering with the Kering Foundation to educate and engage boys and men to become allies in the fight for gender equality
  • apac

    • Equality Now
      Supporting activists working to repeal discriminatory laws that perpetuate violence against women and girls
    • Global Fund for Women
      Supporting diverse feminist funds with a focus on tech innovation for gender justice
    • Japan:

      UN Women Japan Liaison Office
      Strengthening partnerships, mobilizing resources, and promoting gender equality in Japan
  • global

    • UNHCR
      Supporting refugees from the crisis in Ukraine
  • africa

    • Equality Now
      Supporting activists working to repeal discriminatory laws that perpetuate violence against women and girls
    • Ghana:

      mothers2mothers
      Expanding health services for women and children
3,297

Women and girls benefited through supporting 17 NGOs in 20 countries around the world

$21.5 Million USD

Raised since 2013 supporting more than 500 projects in 92 countries through 185 partners

635,000

Women and girls positively impacted since 2013 reaching 3 million families and communities